About 30 percent of consumers now anxiously embark on an open-ended purchase path, adding and dropping brands, caught in a loop and compelled to continue researching alternatives. Meanwhile, another 30 percent abandon the considered search altogether and simply zero in on a single brand. We call this latter path the “tunnel.
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Any hour of sleep you get before midnight is worth two after midnight, so if for whatever reason you’re only going to get in six hours, you’ll feel much better by sleeping from 10pm till 4am as opposed to getting to bed later at 12am and sleeping until 6am.
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With the shift to improvisation, the researchers noted the appearance of a distinctive pattern of brain activity. The dorsolateral prefrontal cortex, a region associated with careful planning and self-censorship, became dormant, while parts of the brain connected to the senses — hearing, seeing, feeling — became especially lively.
— Anne Murphy Paul: Lessons on Creativity from Jazz Greats | TIME Ideas | TIME.com
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“… Once the task called for rudimentary cognitive skills, a larger reward led to poorer performance!” #Agréable #MentalFloss
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Leadership Grid
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The founding fathers of capitalism knew that capitalism had to have a moral foundation if it was going to prevail.
— Arianna Huffington: Beyond left and right - Talk to Al Jazeera - Al Jazeera English
